CS Refit, based in Marseille’s Port Corbière, specializes in high-quality yacht refit services, drawing on over 20 years of experience in the yachting industry.

They offer comprehensive project management for yachts from 8 to 35 meters, ensuring a seamless refit process by acting as a single point of contact. Their team of experts handles services such as painting, rigging, electrical work, composites, engine servicing, and interior design. With a focus on quality and attention to detail, CS Refit makes yacht maintenance a stress-free and efficient experience.

Following my project with DAM Marine, DAM partnered with CS Refit and commissioned BMO to redesign their corporate identity. My brief was to create a strong monogram that combines ‘CS’ with ‘REFIT’ to condense the company name and emphasize the term ‘Refit,’ which signifies complete renovation and maintenance. Inspired by the typography of docks and ship cranes, the monogram includes a counterpart that reflects the silhouette of a harbor crane. This counterpart becomes the insignia of CS Refit and is used as a motif and foundational element of the graphic charter. The use of monospaced and contemporary typography conveys technical precision and innovation, reflecting the company’s ethos.